Building a creative organization involves changing the status quo, which can be difficult and uncomfortable. Change is a condition for creativity and growth. Change brings opportunity. Yet your team members are likely to resist change, as it takes them out of their comfort zones. When you have appropriately planned for it and you understand that there may be resistance to it, you are ready to manage the change.
To build a creative organization, you need to determine ahead of time how you will handle the change and how you will prepare your team. When there is resistance, there is a need to understand why that resistance exists. There are times during change when employees don’t buy in or make productive contributions to the change. This results in employees sabotaging the change and creating chaos. This is both costly and time-consuming.
For the change to work, your team members need to have positive perspectives. It is not going to be the process, the system, or the technology that brings about failure during change, it will be the people. Human beings are uncomfortable with uncertainty and are comfortable with certainty! Very often there is a stubborn refusal to adapt to changing circumstances. People insist on doing things the old way. When this happens, it can produce stagnation and limit growth. They will also have a tendency to resist anything that requires effort. Given the choice of doing something that requires little effort or doing something that is difficult, most people will opt for easy.
What it ultimately comes down to is that people can be obstacles to the implementation of the change. If they don’t support it or if there is doubt and confusion, how can it possibly work? Their attitudes are a key factor to your success in building a creative organization.
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